Beverage Development & Brand Strategy
From formulation to shelf — KO Management and Consulting brings deep expertise in functional beverages, hemp-infused innovation, and go-to-market strategy across the full supply chain.
Turning Concepts Into Market-Ready Brands
KO has partnered with emerging and established beverage brands to navigate formulation, compliance, distribution, and brand positioning. Every project is built on a foundation of science, regulatory knowledge, and hospitality-grade execution.
Beverage Projects
Four distinct brands — each solving a different consumer need in the functional and hemp-infused beverage space.
Alter Bev
Sweeten Differently.
Alter Bev is a hemp-derived, non-dairy coffee sweetener that delivers a functional twist on your daily ritual. Designed for the wellness-forward coffee drinker, Alter blends clean ingredients with hemp-derived benefits — no dairy, no compromise.
The only hemp-infused non-dairy coffee sweetener in its category — bridging the gap between functional wellness and everyday indulgence.
- Hemp-derived CBD infusion
- Non-dairy formula
- Clean label ingredients
- Coffee & beverage compatible
NOVA
Fuel Your Next Level.
NOVA is a performance-forward health and wellness beverage combining protein and electrolytes for active recovery and daily hydration. Built for athletes, professionals, and anyone demanding more from their drink.
Unlike hemp-infused competitors, NOVA is a clean-performance beverage — no cannabinoids, no stimulants — just protein, electrolytes, and science-backed hydration.
- Protein + electrolyte blend
- Active recovery formula
- No hemp or stimulants
- Health & wellness positioning
High Class
Elevated. Every Sip.
High Class is a 5mg hemp-infused sparkling seltzer crafted for the sophisticated consumer. Light, effervescent, and precisely dosed — High Class delivers a premium hemp experience in a format built for social occasions.
Where Spritzig leads with nano-technology and 10mg dosing, High Class is approachable entry-level hemp — 5mg, sparkling, and positioned for lifestyle and on-premise channels.
- 5mg hemp per serving
- Sparkling seltzer format
- Lifestyle & on-premise positioning
- Precise low-dose formula
Spritzig
Wellness, Elevated by Science.
Spritzig is a 10mg hemp-infused sparkling wellness water powered by VESIsorb® — the clinically proven, patented nano-technology that dramatically increases bioavailability. Spritzig is not just a hemp beverage; it is a delivery system engineered for efficacy.
The only sparkling wellness water in the portfolio utilizing VESIsorb® nano-technology — delivering 10mg of hemp with clinically superior absorption versus standard oil-based formulations.
- 10mg hemp per serving
- VESIsorb® nano-technology
- Clinically proven bioavailability
- Sparkling wellness water format
How They Differ
Each brand occupies a distinct position in the functional beverage landscape.
Alter Bev
- Format
- Coffee Sweetener
- Hemp
- ✓ Hemp-derived
- Profile
- ✗ Non-dairy
- Technology
- Standard infusion
- Dosing
- Functional dose
- Channel
- Grocery / DTC
NOVA
- Format
- Protein Drink
- Hemp
- ✗ No hemp
- Profile
- Protein + electrolytes
- Technology
- Performance formula
- Dosing
- No cannabinoids
- Channel
- Fitness / Wellness
High Class
- Format
- Sparkling Seltzer
- Hemp
- ✓ 5mg hemp
- Profile
- Light & effervescent
- Technology
- Standard infusion
- Dosing
- Entry-level dose
- Channel
- On-premise / Lifestyle
Spritzig
- Format
- Sparkling Water
- Hemp
- ✓ 10mg hemp
- Profile
- Wellness water
- Technology
- VESIsorb® nano-tech
- Dosing
- Max bioavailability
- Channel
- Wellness / Premium
Beverage Consulting Services
Beverage Formulation & Innovation
Recipe development, flavor profiling, and functional ingredient integration — from concept to production-ready formula.
Hemp & Cannabis Compliance
Navigating federal and state hemp-derived cannabinoid regulations, lab testing requirements, and compliant labeling.
Supply Chain & Manufacturing
Co-packer sourcing, contract manufacturing oversight, ingredient procurement, and quality assurance protocols.
Brand Strategy & Positioning
Market positioning, target audience development, packaging direction, and competitive differentiation.
Distribution & Sales Strategy
Retail, on-premise, and DTC channel strategy — broker relationships, distributor negotiations, and launch planning.
Regulatory & Labeling
FDA compliance, Supplement Facts vs. Nutrition Facts panel guidance, claims review, and third-party certification coordination.
Ready to Build Your Beverage Brand?
From first formula to final shelf placement — KO Management and Consulting is your partner at every stage.